SYNTHETIC CUSTOMER RESEARCH

Simulate Your Next Launch
With 90% Accuracy.

Test your product launch, ad copy, or customer survey against 10 synthetic customers trained on real market data. Hundreds of interviews. Minutes, not months.

Input Types
Product Concept
Specs, pricing, positioning
Customer Survey
Questions, messaging tests
Landing Page
Copy, layout, trust signals
Advertisement
Ad copy, hooks, creatives
Simulation Mode:
Digital A/B Test
Live
Concept 2: Eco-Friendly Premium Line
Survival Rate
40%
The Karen
No FSC badge. Greenwashing.
Fail
Why should I trust you after customers already had a bad experience?
Deal Hunter
42% more for what?
Fail
Why would I buy this from you instead of the cheaper option two tabs over?
Engineer
Compostable packaging checks out.
Pass
What do you actually do better than the other brands I’m already considering?
Panic Buyer
Ships in 2 days. Fine.
Pass
What would make me trust this enough to place my first order today?
Aspirant
Not Instagrammable.
Fail
What here proves this is safe, easy, and worth the hassle for my family?
Protector
EWG verified. Good.
Pass
If I need this right now, can I find you, reach you, and get what I need fast?
Loyalist
Already use Grove Co.
Fail
If this is urgent, how quickly can you solve my problem without making me wait?
Researcher
You have vibes. They have data.
Fail
Would this feel current, credible, and worth sharing or does it feel behind?
Influencer
Unboxing is forgettable.
Fail
Why should I keep choosing you instead of trying something new?
First-Timer
Simple enough. I get it.
Pass
Can you handle scale, compliance, and reliability well enough for a serious contract?
Output
Top Fixes
1. Add eco cert → flips 3
2. Upgrade packaging → flips 2
3. Address reviews → flips 1
Fix Blockers
Review Full Transcripts
Test products, ads, landing pages, pricing, services — anything. No recruiting. No bias.
Run your first simulation
9 WAYS TO USE IT

Get Feedback at Every Step.

Whether you're launching, testing, or just trying to understand your customers — there's a simulation for that.

Achieve statistical significance in 10 seconds without burning your ad budget.

Digital A/B Testing

Stop paying for test traffic. Pit Variant A against Variant B — headlines, offers, service packages — and instantly know which wins the psychological battle.

"What-If" Pricing Sandbox

Terrified to raise prices or add a travel fee? Adjust interactive sliders to see exactly when buyers reject your offer — maximizing margins without crossing the Value Cliff.

Ad Pre-Flight Check

Protect your ad spend. Run creative through aesthetic and trust filters before campaigns go live — so your ads never trigger "scam" alerts or look cheap to high-end buyers.

Stop guessing why they bounced. Find the leaks in your funnel before you pay for the traffic.

Pre-Launch Stress Test

Never launch a broken funnel again. Synthetic buyers audit your site for missing trust signals and confusing copy — giving you a green light before you spend your first ad dollar.

Drop-Off Decoder

Analytics tell you where users left. We tell you why. Identify the exact clicks, complex forms, or hidden fees killing your conversions.

Conversion Health Monitor

Prove your updates are actually working. Track your site's conversion readiness week-over-week and watch trust metrics grow as you implement fixes.

Replace $20K agency focus groups with instant, deep-dive market intelligence.

Blindspot Finder

Turn your 1-star reviews into a growth roadmap. We automatically identify the hidden friction points driving customers away and give you the exact playbook to fix them.

Competitor Vulnerability Scanner

Expose exactly why the market hates your competitor. We find the gaps in their pricing, specs, and trust signals so you can ruthlessly exploit them in your own marketing.

3-Minute Focus Group

Have a question about a new feature or service tier? Get deep, interrogated feedback from a synthetic focus group in 3 minutes — no scheduling, no Zoom calls, no gift cards.

TIME TO VALUE

Three Steps. Sixty Seconds. Zero Guesswork.

Run simulations, get verdicts, then plug results directly into your agents to iterate designs and copy — in a continuous feedback loop.

1

Step 1
Pick Your Test
Drop in a product concept, ad, landing page, pricing, or service menu.
Stress Test
Feedback
Explore

2

Step 2
Choose Your Personas
Select from 10 pre-built, add custom, or run all of them in parallel.

3

Step 3
Sustained Impact
Pass/fail verdicts, consensus patterns, and a prioritized fix list.
Pass
Fail
Fix List
STEP 4 — FEEDBACK LOOP
VERDICT → AGENTS → RE-TEST
Plug comprehensive results into your agents to iterate designs, copy, and pricing — then re-simulate until you hit 90%+ survival. Rapid iteration, not guesswork.
UNDER THE HOOD

These Aren't Chatbot Prompts.
They're Simulated Minds.

Each persona is built from 25 psychological dimensions and injected with your live market data. Not a template. An engineered customer.

Each persona is built from 25 psychological dimensions and injected with your live market data. Not a template. An engineered customer.

1

25 Dimensions
We Build the Mind
25 psychological dimensions define how they think — motivations, risk tolerance, patience, trust sources, communication preferences. Not a prompt. A simulated psyche.

2

Real Data
We Inject Your Market
Real reviews, competitor pricing, social sentiment, industry complaints — absorbed as gut knowledge. They don't recite data. They react to it, with suspicion building across questions.

3

Follow up
They Interrogate Your Asset
Follow-up probes that dig into every crack. If they hate your price in Q1 and can't find your warranty in Q2 — by Q3 they're furious. Just like a real customer.
Dimension 1
Psychology
Core Motivator
Risk Tolerance
Decision Speed
Trust Source
Dimension 2
Market Context
Trauma Scanners
Healing Signals
Compliance Filter
Insider Vocabulary
Dimension 3
Value Judgment
Price Anchor
Research Trigger
Gain vs. Loss Frame
Hidden Fee Tolerance
Dimension 4
Hard Stops
Blacklisted Features
Recurring Complaints
Scam Patterns
Trust Hard Stops
THE PANEL

10 Pre-Built. Unlimited Custom. Zero Mercy.

We don't just tell AI to "act angry." We feed it your real 1-star reviews, your competitor's pricing, and your social mentions.

The Karen
Tests: Trust
"I saw a review from Sarah L. about slow shipping in July. And there's no phone number on this site. I'm not risking it."
The Deal Hunter
Tests: Value
"$50 plus $8 shipping? Amazon has it for $45 with free Prime."
The Engineer
Tests: Specs
"Is that 304 or 316 steel? 'Proprietary blend'? You're hiding something."
The Panic Buyer
Tests: Speed
"10-field form? If I can't book in 3 clicks, I'm calling someone else."
The Aspirant
Tests: Aesthetics
"This packaging looks like a dollar store. Not going on my vanity."
The Protector
Tests: Safety
"What's 'fragrance'? That could be 3,000 chemicals. Where's the badge?"
The Loyalist
Tests: Switching
"I've used [Competitor] for 3 years. Convince me."
The Researcher
Tests: Comparison
"10 tabs open. Your competitor has an FAQ, a comparison table, and 3x your reviews."
The Influencer
Tests: Shareability
"Would I post this? No. The unboxing is forgettable."
The First-Timer
Tests: Clarity
"What's 'microneedling'? Is that needles in my face? I'm scared."
Describe a persona in a sentence — we build the full profile in 60 seconds. Demographics, psychographics, objection patterns, and all.
Build Your Own
THE SMART STRATEGY

Test 50 Concepts Synthetically. Validate the Top 3 With Real Customers.

Test 20–50 concepts across 10+ personas. Hundreds of interviews in minutes. Validate only the winners with real customers. You already know the objections — now confirm them.

Product Concept #1
Specs, pricing, positioning
Product Concept #2
Specs, pricing, positioning
Product Concept #3
Specs, pricing, positioning
The Karen
No FSC badge. Greenwashing.
Fail
Deal Hunter
42% more for what?
Fail
Engineer
Compostable packaging checks out.
Pass
Panic Buyer
Ships in 2 days. Fine.
Pass
Aspirant
Not Instagrammable.
Pass
Eco Premium + FSC
Value Bundle Line
Refill Program

$5K

instead of $45K

2 weeks

instead of 18 weeks

90%+

correlation to real behavior

What This Replaces

Traditional Method
Cost
Timeline
Ontevo
Time
Focus Group
$8K–$15K
3–6 weeks
Included
Minutes
Customer Survey
$2K–$5K
2–4 weeks
Included
Minutes
Agency Concept Test
$10K–$25K
4–8 weeks
Included
Minutes
STOP GUESSING. START ENGINEERING.

The World’s First Fractional Growth team.

See the exact revenue you lost to competitors yesterday. Analysis takes 60 seconds.
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