For PE Operating Partners & Value-Creation Teams

Find the next growth opportunity in each portfolio company.

Compare each company’s offering and customer experience with direct competitors. Use evidence-linked recommendations and estimated revenue impact to focus management teams and inform the value-creation plan.

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15-minute call to scope a free 100-Day Diagnostic for one company.

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Portfolio companies lose revenue through a missing offer, missing product feature and missing search keyword.

Watch the example · 60 seconds

Find the growth and margin upside in each company.

Illustrative revenue, cost and savings estimates. Cost Efficiency is in development. Management reviews the assumptions and decisions.

Read the transcript

Where can each portfolio company win more customers and improve margins? Ontevo's fifty-point diagnostic connects over five thousand customer, search and market signals, then compares each company with its direct competitors. For this fan brand, customer demand for quiet bedroom cooling points to a dedicated night mode. That becomes a Truth Card, with the evidence, a recommended change and estimated revenue at stake. Alongside growth, we examine the product’s cost structure for savings that protect what buyers value. We weigh each saving against customer impact, because a cheaper motor could weaken the quiet performance buyers value. The night mode and simpler trim form a business case, with assumptions and implementation costs for management to review. Now each company has a clearer plan for where to grow, what to protect and where to spend less.

Diagnostic engine

Give management a specific action to evaluate.

Use a 50-point diagnostic to compare the business with direct competitors. Truth Cards connect the proposed change to supporting evidence and estimated revenue impact.

Sample Ontevo Truth Card: a return-rate finding priced at $14,200 a month, annotated with the model, the rival, the evidence and the drafted fix.

Commercial diligence

Assess a target or portfolio company across its offering, reputation, search, website and AI visibility. Compare it with direct competitors and use the outside-in evidence alongside your financial and operational diligence.

Value-creation planning

Bottoms-up, dollar-priced estimates of the revenue upside and cost savings hiding in each portco, so the growth thesis in your IC memo comes with receipts, not guesses.

100-day execution

A prioritized fix list per portco, with AI agents drafting the repeatable work, so the value-creation plan survives past the first board meeting.

Portfolio rollup

One standardized Truth Card format across every portco, so you compare all 25 companies apples-to-apples in a single quarterly view your LPs will believe.

The visibility gap

Make the growth plan specific enough to assign.

Identify the offer, reputation or visibility gaps that deserve management attention, then examine the evidence and financial assumptions behind each recommendation.

Diligence goes stale at close

Pricing headroom, churn risk, and product gaps live in a PowerPoint deck that's irrelevant 6 months after close. The 100-day plan becomes a 365-day improvisation.

Every portco is a black box

Each company runs its own marketing stack. No shared diagnostic, no apples-to-apples comparison, so the underperformer hides in the rollup until it misses budget three quarters running.

$300K a portco. Then they leave.

A one-time assessment needs a way to track what changes through the hold. Keep findings, proposed actions and follow-up reviews connected.

The job to be done

“Deploy one standardized engine across every portco. Show me, every quarter, where revenue is leaking and what we're doing about it: across all 25 companies, in one view, with dollar figures my LPs will believe.”

Sound familiar? This is the brief we built to.

HOW IT WORKS

Bring a consistent market view to the portfolio review.

Compare findings in the same Truth Card format while keeping each company’s competitive context visible.

1

Days 1 to 14
Diagnose the asset
A 50-point diagnostic benchmarks each portco across Offering & Demand, Reputation, Search, Website and AI Visibility against 25M+ records and its 10 direct competitors, not abstract industry averages.

2

Each quarter
Price the leak
Every finding renders in CFO vocabulary (Revenue Leakage, CapEx, Utilization, Inventory Risk) with a confidence score and a dollar figure. One format across the whole portfolio.

3

Through the hold
Draft the fix
13+ Evo Agents draft review responses, fix lists, page rewrites, and concept validation. Operating partners don't have field marketers; the software does the labor.
The Differentiator

The rollup view is the differentiator.

Use a consistent diagnostic across portfolio companies so each operating review starts with comparable findings. Healthcare businesses can be assessed through public information without patient records.

Why it wins here

Use the findings to sharpen the next management discussion.

Bring evidence-linked recommendations into the value-creation plan and decide where the team needs deeper research, specialist support or execution.

Standardized output

One Truth Card format across every portco: the sponsor compares apples-to-apples in a single quarterly view.

CFO-peer voice

Dollar-denominated findings in your literal vocabulary. Consultants speak in slides; Ontevo speaks in receipts.

Pre-exit narrative

A deployed diagnostic and a quarterly Truth Card stack are part of the story you hand a buyer at exit.

Portable method

One standardized Truth Card format means the diagnostic you run this quarter reads the same next quarter, and at the next fund.

vs. the status quo

Revisit market gaps during the hold.

Use repeat diagnostics to review how the offer and its competitors have changed, alongside the company’s operating and financial results.

Status quo
Cost / limitation
Ontevo
Commercial-diligence consulting
$300K to $1M · point-in-time
Continuous per-portco diagnostic + fix
PitchBook / Sourcescrub
$30K to $80K/yr · sourcing only
Cohort benchmark vs. comparable businesses
Internal portco tooling
Fragmented · no rollup
One portfolio rollup, apples-to-apples
Point-in-time diligence decks
No cohort · no persistence
13+ Evo Agents draft the fix
One commercial-diligence engagement: $300K to $1M per portco (illustrative)
Ontevo: from $264K/yr, fund-wide
RAPID SCAN
Free / 1 portco
Three personalized insights
A receipt behind every leak
Nothing to connect, no login
Benchmarked vs. comparable businesses
30-second Rapid Scan
One portco URL and your email. Nothing to connect.
PILOT
Paid pilot / 3 portcos
3-portco scope, full engine
Quarterly portfolio rollup
Below the IC threshold to start
90 days, with a Day-75 go/no-go
Converts to full deployment in year 2
Full Diagnostic per portco, report in under 24 hours
Written success criteria agreed on day one, credited in full on conversion

Fund-level agreements start from the $264K/yr list ($25K platform plus $5K per portco per month).

Our Promise

Every pilot returns a priced Truth Card stack on your portcos.

Agree the companies, scope, success criteria and written pilot terms before work begins. The free 100-Day Diagnostic is a separate read-only offer.

What operating partners ask first

Does this replace our commercial-diligence consultants?

Ontevo supports your advisers and operating teams with outside-in evidence and proposed actions. They still bring the internal data, judgment and responsibility for diligence and execution.

Will portco CEOs resist a sponsor-mandated tool?

We multi-thread. The fund buys the engine, and each portco CEO gets direct value: Truth Cards solve their problems too. The diagnostic doesn't require portco cooperation to start; it runs on public signal.

How fast can we see something real?

The first read-only 100-Day Diagnostic for one portfolio company arrives in under 24 hours. Review the findings with the operator before deciding whether to commission a pilot or extend the scope. Use “Discuss a free 100-Day Diagnostic” to agree the scope. The Rapid Scan form above previews one business.

What about data security at fund level?

SOC 2 Type I and HIPAA readiness are in progress. Outside-in scanning for healthcare assets (no PHI, no logins), draft-only publishing on all external writes, and tenant isolation. The full posture, the documents we send and how to reach us are on our Security page.

Why can't we just build this in-house?

Cohort benchmarks are built from public market records, never from another customer's data: you can't build spec-level benchmarks on each portco's 10 direct competitors from your own data alone.

The buyer we built this for

See how a team could use the findings.

These illustrative scenarios show how the recommendations could inform a decision.

Bring findings from different portfolio companies into one operating review, with evidence and assumptions available for inspection.

Operating Partner

Illustrative scenario: 23-portco services platform fund

We priced the leak per portco in dollars our LPs believe, at the budget line of one commercial-diligence engagement.

Value-Creation Lead

Illustrative scenario: mixed-sector mid-market GP

Compare an underperforming company with its direct competitors to decide where the operating team should investigate first.

Managing Partner

Illustrative scenario: healthcare value-creation team, outside-in scanning

Company profiles are anonymized composites drawn from real scan patterns.

Give one company’s operating plan a clearer starting point.

Choose one portfolio company for a free 100-Day Diagnostic with findings and recommendations to review with its management team.

1. Enter one portfolio company’s website and your email.

2. Get three personalized insights from the Rapid Scan.

3. Review the preview and decide what to investigate next.

FREE RAPID SCAN

See what a Rapid Scan finds about your business.